In March, we introduced the +1 button on search results to make it easier for people to get recommendations from the people they trust right when they�re searching. Then in early October we expanded that to include Google Display Network ads across the web on both desktop and mobile.
Today, we�re excited to expand this capability to publishers who sell their ad space directly to advertisers using a new creative template available in DART for Publishers and the new DFP. Using the Image or Flash with Google +1 custom creative template, publishers can now add the Google +1 button to their ads so that people can share your offers with others across the web.
If you�d like to learn more about how publishers can integrate the +1 button on your direct-sold ads, please visit the DART or new DFP help centers.
Posted by David Flinner, Product Manager.
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