Monday, May 7, 2012

GoMo: Mark your calendar to �Hangout on Air� and learn how to build a mobile site in minutes

Did you know that 40% of mobile web users reported that they�ve turned to a competitor�s site after a bad mobile experience1? With about half of all Americans now owning a smartphone2, it�s time for businesses to meet user expectations by delivering a mobile experience as good as the desktop experience. In short, it�s time to step up to the plate and build a site optimized for the mobile web.


Google can help. We recently teamed up with DudaMobile to release a free mobile site builder. �In three easy steps you�re able to get started with mobile: (1) enter your site�s URL, (2) customize your site and (3) redirect mobile users automatically to the new mobile-friendly version. �It�s free and takes just a few minutes to complete!

Join us on Thursday, May 10th at 1pm EST/10am PST and watch as Google showcases how two businesses, Top Mast Resort in Massachusetts and Sava�s Restaurant in Michigan, go mobile and build mobile-friendly sites--live on air.

You�ll see how Top Mast is preparing to take advantage of mobile travel purchase intent - which is five times higher than online travel purchase intent, according to InsightExpress. �You�ll also see Sava�s move ahead of 95% of restaurants that do not have mobile-friendly sites, according to a study by Restaurant Science.

Finally, you�ll hear from the CMO of Dudamobile, Dennis Mink; he�ll talk about best practices when using the mobile site builder and walk through important questions to ask yourself when building a mobile-friendly site.

Details on how to tune in

  1. Sign into Google+ on Thursday, May 10th at 1pm EST/10am PST
  2. Go to the Think with Google Google+ page
  3. Look for the stream post and click to enter the live stream

Be sure to set a reminder in your calendar! If you have questions before or during the Hangout, post them with the hashtag #GoMoSite as a comment on the Google+ page.

Posted by Suzanne Mumford, Google Mobile Ads Marketing


Sources: (1) Gomez 2011 (2) Nielsen February 2012

No comments:

Post a Comment